Channel development

There are any number of channel partners that will sign up a new vendor but few who are willing and able to proactively build a success from the new relationship. The secret with channel is to find those few partners that fit with you and motivate them to sell with you.

Wolken can:

  • Find the right partners to match your target market
  • Put your business in front of the partners who are active in the right market niches
  • Condense the time spent on "Channel Courtship" and quickly reduce partnership negotiations to the key elements to be debated
  • Finalise negotiations with the Channel partner
  • Manage the ongoing relationship
  • Execute "Channel focus" plans to ensure your partners do not lose sight of your product

PUTTING YOUR CHANNEL IN PLACE

Once you have decided to adopt a channel model in Australia or Overseas, Wolken Technology Management can get your business moving. Acting on your behalf:

  • We will open discussions with the most desirable channel members, those who have a mutual interest.
  • We will make the calls and provide the Resellers, Distributors or Systems Integrators with your product information.
  • We will coordinate product demonstrations (with your people via the web).
  • We will explain terms and conditions with those partners that you choose as suitable.
  • We can even arrange to have your distribution agreements drawn up by legal counsel experienced in such matters.

From that point you can choose to manage your new channel yourself or allow us to manage it for you.